Advances In Advertising Research VIII: Challenges In An Age Of Dis-Engagement

Discussion in 'Reference Textbooks' started by hailongvan112113, Aug 18, 2022.

  1. upload_2022-8-18_21-41-10.png
    This book addresses challenges in research and management pertaining to the media, contents, and audiences in our current era of (dis)engagement. These challenges relate to the evidence pointing to increasing/decreasing interactions between actors in social, cultural, and economic systems. Advances in Advertising Research are published by the European Advertising Academy (EAA). This volume is a selective collection of research presented at the 15th International Conference in Advertising (ICORIA) which was held in Ljubljana (Slovenia) in July 2016. The conference gathered more than 130 participants from various countries from nearly all continents.
    • Title: Advances In Advertising Research VIII: Challenges In An Age Of Dis-Engagement
    • ISBN: 978-3658187323
    • Publisher: Springer Gabler
    • Year: 2017
    • Language: English
    • Paperback: 294
    • Size: 7.37 MB
    • Format: PDF-TRUE
    Link download
    https://nitroflare.com/view/42E69E74992549B
    https://nitroflare.com/folder/949760/L00VuZ2xpc2g=
     
    Last edited by a moderator: Aug 18, 2022

Share This Page