This book is a product of many disciplines: of physical and social sciences, of liberal and communicative arts, of career-oriented education and of real-world business practices. The seventh edition provides updated concepts, methods, and guides for developing student awareness of—and competence with—the business of communication. Like its six predecessors, this edition is both traditional and innova¬ tive. It is traditional in continuing the study of values, principles, and techniques which have guided human behaviors through trial and error to emerging expertise. It is innovative in reinforcing that study with modern insights to a quickly changing world, a world in which management is inseparable from communication and in which business directly or indi¬ rectly affects every person. Whatever their academic “majors” may be, students can gain personal as well as professional benefits from Effective Communication in Business. Publisher : Cincinnati : South-Western Pub. Co. Publication date : 1979 Language : English Paperback : 536 pages ISBN-10 : 0538055200 Link download https://nitro.download/view/E6DCCB2A1C60E26https://nitroflare.com/folder/949760/L00VuZ2xpc2g=
