Public Relations And Social Theory: Key Figures And Concepts 1st Edition

Public Relations and Social Theory broadens the theoretical scope of public relations through its application of the works of prominent social theorists to the study of public relations. The volume focuses on the work of key social theorists, including Jürgen Habermas, Niklas Luhmann, Michel Foucault, Ulrich Beck, Pierre Bourdieu, Anthony Giddens, Robert Putnam, Erving Goffman, Peter L. Berger, Gayatri Chakravorty Spivak, Bruno Latour, Leon Mayhew, Dorothy Smith and Max Weber. Unique in its approach, the collection demonstrates how the theories of these scholars come to bear on the understanding of public relations as a social activity. Understanding public relations in its societal context entails a focus on such concepts as trust, legitimacy, understanding, and reflection, as well as on issues of power, behavior, and language.

• Publisher ‏ : ‎ Routledge; 1st edition (February 9, 2009)
• Language ‏ : ‎ English
• Hardcover ‏ : ‎ 384 pages
• ISBN-10 ‏ : ‎ 0415997852
• ISBN-13 ‏ : ‎ 978-0415997850
• Item Weight ‏ : ‎ 1.4 pounds
• Dimensions ‏ : ‎ 5.98 x 0.88 x 9.02 inches

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